M. Cristina Morejon

I am Cristina, a Design Researcher and Strategist with a background in Economics passionate about understanding people. I aim to listen and become a translator of their voices for a design purpose. I obtained a Master of Fine Arts in Design Management at the Savannah College of Art and Design (SCAD) where I developed UX research and design skills.

My objective as a researcher is to inform, by providing foundational and actionable insights that reach the core behaviors and motivations of the user, and to inspire, by crafting those insights in a way that triggers the design of great products, services, programs or organizations. I consider that the value of user research is in reducing the uncertainty to make informed decisions rather than finding a "universal truth". Read Less