Kia Cerato 2014 campign

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Created: 03/30/13
Last Edited: 05/05/13
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Description
Kia Cerato 2014 branding campaign.
Brief: Kia is introducing the new 2014 Cerato model for people aged 22+ in a bold way to create hype and positive word of mouth around the new model.
Simple Sentence and what they want to convey in this campaign:
Kia Cerato is totally new - striking beauty that will move the senses.
  • Kia Cerato 2014 branding campaign.
    Brief: Kia is introducing the new 2014 Cerato model for people aged 22+ in a bold way to create hype and positive word of mouth around the new model.
    Simple Sentence and what they want to convey in this campaign:
    Kia Cerato is totally new -  striking beauty that will move the senses.
     
    Creative Director: Emad Khayyat.
    Concept/Senior Art Director: Mahmoud Alkhawaja. 
    Execution: Emad Khayyat, Mahmoud Alkhawaja.
    Senior Graphic Designer:  AbdelRahman AlKhateeb.
    English Copywriter : Adam Ferman.
    Arabic Copywriter: Naser AlKhalaileh.
    Acount Handler: Dara Al Faqih.
     
  • Newspaper creative ad
  • Outdoor
  • Showroom ambiant 
  • Showroom ambiant 
  • Radio JIngle 
  • Web banner 

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