Allstate Sugarbowl 2013

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Created: 11/04/12
Last Edited: 04/17/14
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Description
Projects created for Allstate insurance at Leo Burnett Chicago.
  • For the 2013 Allstate's Sugarbowl in New Orleans, we brought both team's fans together with a little Mayhem.
  • Installation and social activation on site. Featured in ESPN and several local news networks.
  • Mayhem butterfly bandages stickers (results here)
  • Poster Featured in the 2013 Allstate's  SugarBowl Official Book. Photo by: Martin Schoeller
  • New Orleans Bus Shelters. Photo by: Martin Schoeller
     

  • Allstate Sugarbowl @Leo Burnett Chicago
    Creative Direction: Britt Nolan/Mikal Pittman.
    Copy: Brandan Jenkins.
    Art Direction: Joaquin Salim.
    Photography: Martin Schoeller
    Production: Chicago Scenic Studio

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