JUNBEER
There was an idea of brewing an unusual beer with a juniper flavour.
When thinking of the beer name the logic was pretty obvious, melting 2 words into one:
juniper + beer = Junbeer.
As the beer is directed to people who appreciate special tastes, the design wanted to express just that.
It shouts out: "I am different and I taste differently!"
The design doesn’t follow the usual path for the beer branding. The design wants to express a strong taste of the beer and its uniqueness.
It shouts out: "I am different and I taste differently!"
The design doesn’t follow the usual path for the beer branding. The design wants to express a strong taste of the beer and its uniqueness.
When designing the branding for the beer, the whole idea didn’t start from designing the logo first.
It started from designing the background first and only then the logo design followed the whole thing.
In that way, the branding of Junbeer stands out as a whole.
It started from designing the background first and only then the logo design followed the whole thing.
In that way, the branding of Junbeer stands out as a whole.
