The Supply Chain Strategy final book consists of multiple sections adding up to 223 pages. For viewing simplicity, part 1 represents the introduction portion of the book, introducing the company Astir P., its products, market research, consumer research, and the company's values and sourcing guidelines.
The student team created the fictional brand Astir P. and ALL CONTENT SELECTED/CREATED FOR ACADEMIC PURPOSES ONLY.
Created by Shenetha Chisholm, Chi In Lee, & Lea Truc Le.
Savannah College of Art & Design
Spring 2013
LXFM 720: Supply Chain Management Strategies
Professor Grace Canepa
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