SmartCar
Print Campaign
Print Campaign
Objective
Design a print campaign for Smart Car.
Solution
Created a campaign that emphasized the environmental and economic benefits of owning a Smart Car.
Design a print campaign for Smart Car.
Solution
Created a campaign that emphasized the environmental and economic benefits of owning a Smart Car.
Copy Detail : In partnership with American Forests Smart USA will plant over 50,000 trees. smartcar promises a new age in sustainable car design, helping the world breathe easier one car and one tree at a time. So come and join the movement.
Copy Detial: saving room for the rest of the world, the smartcar has the smallest carbon footprint on the road. Owning a 100% recyclable smart car is taking an active role in fighting the effects of global
warming. So take the 98inch leap and make the smartcar part of your environmental statement.
warming. So take the 98inch leap and make the smartcar part of your environmental statement.
Copy Detail: Someone who drives a car with the lowest mpg on the road at 41mpg, helping the earth breathe a little easier and with a 5 star crash test rating so can you. So be a smartass. Get a smartcar.
