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NIVEA MEN #CoveringUpFails

The greatest undercover agent had an epic fail. The reason? Disguises don't always work.
To launch the new NIVEA MEN Body Deodorizer, we decided to tell the world that body odour can't be just covered up with a deodorant that smells great. You need a deodorizer that goes to the source of the problem and ensures that body odour remains in check.

And who better to spread the word than the world's greatest spy, Agent Double O Seven. The film chronicled his mission and the content promoted this encounter as his latest film, released exclusively on YouTube.

The film was YouTube's Most-Watched Film in November 2016.
NIVEA MEN #CoveringUpFails
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NIVEA MEN #CoveringUpFails

NIVEA MEN's campaign for their new Deodorizer.

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