Facebook Ads
Communicative strategy:
For my facebook ads l decided on two brands Stila Cosmetics and Glossier. For my Stila Cosmetics ads l went in the direction of drawing the perfect cat eye which in the makeup world is a winged eyeliner, l however took it to the more literal route, drawing cat eyes with the eyeliner kind of like a marker would to show you the preciseness. For my Glossier campaign l went with the idea of taking your gloss with you everywhere you go. l illustrated the gloss with a woman in places that you would usually never be thinking about your makeup, ex. ocean, space. 
Final ad designs
'Stila' Ad full designs
'Glossier' Ad full designs
Stila mood board ideation
Glossier mood board ideation
Facebook Ads
Published:

Facebook Ads

A set of Facebook ads for the brands 'Stila Cosmetics' and 'Glossier'

Published: