tong zheng's profile

Data Visualization

Class          Duration               Year      
Data Visualization         4 Weeks      May 2019
Oeuf pour les Cheveux  
Find the Secret of Fascinating Hair
 
This is a conceptual shampoo branding design.                                                                            
I proposed a comprehensive design solution from planning to out come.                                          
 
Content

Find the Secret of Fascinating Hair

We understand that different hair types deserve different treatment.
Our exclusive formula contains ingredients taken straight from nature. Whatever type of hair you have, Oeufs pour les Cheveax has been designed and lab tested to meet your needs. 

Process
Design Concept

Applying data to branding design.
Data visualization is to help people analyze data better because it combines technology and art perfectly, using graphics to communicate and communicate information clearly and effectively. In my project, I try to combine data visualization design methodology and marketing strategy, in order to inform young generation the importance of healthy lifestyle and the benefits of eggs. 

Scenario 

Rich hair has always been considered as an evidence of youth, sexuality and beauty. However, hair loss is a problem that can have a negative effect on people's appearances and confidence, and it is a serious problem among the millennial. Why hair loss is becoming more prevalent among the young generations is because of several issues, such as highly-stressful routines, irregular sleeping schedules and unhealthy eating habits. All these affect the levels of nutrition necessary for healthy hair growth. On the other hand, people do not know a lot about the proper way to care for their hair. Instead, they blindly believe in “miracle” hair-growth products and are willing to try all sorts of home remedies. For example, applying ginger on their head or washing hair with beer. 
The aim of my project is to offer the audience a good hair treatment based my research. 
Process - research & concept building
Data visualization can helps 
Process - Prototype
Process - Shooting
Data Visualization
Published:

Data Visualization

Published: