Marc Cifelli's profile

Outrider Video Marketing Campaign

Outrider was an Austin, Texas based startup considered "The Air BnB of Hunting". Landowners could lease their land, and hunters could book hunts.  Operating solely in Texas, a state which has very little public hunting ground for hunters to use, Outrider made 1000s of connections among hunting enthusiasts during its operation. 
Outrider needed a video to introduce the Texas Hunting Community to their innovative platform; one that could be used across multiple social media platforms and clearly detail the startup's mission. 

For this campaign I was responsible for shooting, sourcing stock footage, editing, copywriting, motion graphics, and encoding for various platforms. 
Outrider was looking for ads to promote their exotic game hunts, which is popular in a number of higher end ranches, for those Texas hunters who wanted to keep "hunting local". 

For this campaign I was responsible for sourcing stock footage, editing, copywriting, and encoding for various platforms. 
One of Outrider's missions is to democratize the harvesting of sustainably sourced meat. One such venture in this goal is the "Hog Camp", a guided boar hunt that also provides cooking classes for hunters to learn how to prepare a variety of wild boar dishes.

For this campaign I was responsible for sourcing stock footage, editing, copywriting, and encoding for various platforms. 
If you're a farmer, or a landowner in general, predators can be a destructive problem for your crops, livestock, and game populations. Outrider wanted to get the word out that they could provide Texas landowners a financially beneficial solution to their problem, so I created these two variations for their social media efforts.

For this campaign I was responsible for sourcing stock footage, editing, copywriting, and encoding for various platforms. ​​​​​​​
Outrider Video Marketing Campaign
Published:

Outrider Video Marketing Campaign

Video work i produced for a comprehensive social media campaign for Austin based hunting startup, Outrider.

Published: