COOPER │ Branding

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B.I.K.D Studio , 2019 /01 , Taiwan

COOPER｜ Rebrand

關於設計 │ 品牌推廣

We passed through brand creation, through a sign fast express company founder and the core of the spirit, using the packaging plan describes the details of the products and services, or even a window poster design can tells a touching story.
"Brand" is a trademark that identifies a mark, a spiritual symbol, a value concept, and a company's name and product or service. The brand can be different from other competitors and can express unique market image and intangible assets. Through image planning layout and the strategy of market trend, is the most important thing behind all of creation, if there was no revenue resources for enterprises continue to grow, all moving story idea spread is only temporary, precise communication and transmission is the brand planning process the essence of the output.

我們透過品牌來傳遞創作想法，用一個標誌快速傳達公司或創立人的核心精神，用包裝規劃描述產品服務的細節，甚至是一面櫥窗或海報的安排都能講述一段動人的故事。「品牌」是識別標誌、一種精神象徵、一種價值理念,也是公司的名字與產品或服務的商標。

品牌可以與其它競爭對手有所區別，能渲染出獨特市場形象與無形資產。我們認為透過品牌形象規劃來佈局與策略市場的脈動，是這一切創作背後最重要的事情，若沒有營收資源讓企業永續成長，所有的動人的故事理念傳播都只是暫時的，精準的溝通與傳遞才是整個品牌規劃流程最精華的產出。