Jack and the Beanstalk


  • The Never Starting Tales of
    Jack and the Beanstalk

    Once upon a time, all of our favorite fairytale characters went outside and started their adventures. But, what would have happened if instead of going outside, they chose to stay indoors? Doing a simple task for his mother could’ve brought Jack face to face with the adventure of a lifetime. But he chose to stay inside playing with his magical game. So, Billy, the neighbor, went instead, and that’s how his adventure began!​​​​​​​


    Campaign created by EnergyBBDO for OFF!

    Cliente: Off!
    Agência: Energy BBDO
    Direção de Arte: Marcos Boca Ceravolo
    Produção executiva: Luciana Pessoa
    Ilustrações: Beatriz Mayumi
    Diagramação e tipografia: Pedro Paulino e Fernando Pequê
    Coordenação de produção: Maurício de Andrade
    Produção: Isabella Augusto

  • The complete collection and book are available for free here
  • This book was animated as well, by the awesome Consulado TV team, and you can watch it here.
  • Credits to the mockups used in this post - cover and open book - thank you!