Christopher Ward's profile

Smile Splendor - Branding

SmileSplendor
Smile Splendor came to me to establish a national brand for it's teeth whitening chains throughout the U.S. They were open to any idea I came up because of my past experience with creating and designing for their other ventures.
 
I picked blue and white as their color scheme to represent cleanliness and health. The sparkles represented the effects of the whitening. The image of the young lady smiling which I selected was used throughout their designs and marketing campaigns.
Smile Splendor Gift Card Design
POP Gift Card Display Design
Smile Splendor Business Card Design
Smile Splendor Direct Mail Design (2-Sided)
Smile Splendor 4x6 Direct Mail (Front)
Smile Splendor 4x6 Direct Mail (Back)
Smile Splendor E-mail Blast Advertisement
Smile Splendor - Branding
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