For this brief we needed to connect with the Generation Z; so we decided to bring Huawei's new smartphones where these guys were: Instagram, Tik-Tok, Snapchat.

We wanted to make them part of this campaign, offering special rewards through tests that only Generation Z members could pass.

It is expected to created an urban musical video with a special artist, and the video would be recorded with the Tik-Tok dances people upload.