Pepperidge Farm
Trao yêu thương - Tròn vị tết
DNA Digital
Creative Director: Quang Nguyen
Art Director: Antonio Nguyen
Art Producer: Hoang Thanh
Character Design: Danh Tran
Summary
Every year, Pepperidge Farm fuse its delicious cookies with Vietnamese Tet culture to create meaningful yet beautiful artwork. This year, with the brand shifting its proposition into a more consumer-centric way of communication - Mom's love, we create a short animation film about how a mom educate her childern about the Vietnamese Tet tradition through Pepperidge Farm cookies.
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