Beer Brand 
Wild - Brewed In Nature

1. Good Beer
Bring people a selection of quality beers, inspired by local 
flavours with a brand inspired by the Isle of Mull local wildlife. 

2. Value Of Nature  
Our beer strives to use only local resources so we can support our local producers and provide a beer ‘brewed in nature’. Inspiring everyone to get back in touch with their roots, exploring nature and promoting ‘localism’.

3. Wildlife Preservation
A percentage of all profits goes back into supporting the
Isle of Mull’s local wildlife.

The three beers created are all named after wildlife found on and around the island. Combing the names of the Red Deer, Killer Whale and Otter with varying beer types to create three individual beers: the Red Hop Deer, Killer IPA and The Otter Beer. Each of these beers therefore has a unique identity and artwork whilst appearing as recognisable beer types. Furthermore, the names are bold to represent the ‘Wild’ name of the brand and the nature of the island.

The colours selected are derived from the Isle of Mull, pink from the houses of Tobermory, green from the grass covered hills, blue from the crystal clear waters that surround the island. The addition of white creates a high contrast resulting in a bold modern look for the brand.