Raewyn Brandon's profileScott Belsky's profile

The Messy Middle - Book Cover & Identity Design

Editorial
InDesign


Essential insights for enduring the lows and optimizing the highs on the journey from start to finish. 

Whether you’re in the throes of a big project, starting a company, or leading a turnaround, it’s easy to feel lost, anxious, and alone. Don’t fret, you’re simply in the Messy Middle, the crazy ups and downs that are an inevitable part of anything worth doing. Outfitted with the right tools and insights, you can mine the volatility of the Messy Middle to build great products, teams, and leaders.​​​​​​​


A peak into 'The Messy Middle' of the cover design
Alternate initial concepts and snapshots of the messy process





Cover Design & Creative Direction
Raewyn Brandon, Scott Belsky 

Internal Design & Creative Direction
Penguin Editorial & Design Team, Scott Belsky​​​​​​​


The Messy Middle - Book Cover & Identity Design
Published:

The Messy Middle - Book Cover & Identity Design

A simple, bold and beautiful book cover design for Scott Belsky's new book 'The Messy Middle'.

Published: