In this project, I am required to think of an advertising campaign to sell a brand. The campaign comprising a series of 3 print advertisements, visual storyboard for an online web banner and a direct mailer.
 

My concept are based on children’s favourite fairytales and nursery rhymes such as, cinderella, gulliver’s travel, the three little pigs and humpty dumpty. I used one of the most memorable scene in the story and give it a twist! The main idea is to show that scotch tape is so strong, it can hold anything back together.