Every innovation begins with an idea or a concept. Communicating idea is one of the first steps in actualizing it. Actualizing an idea—bringing it into being—is not something that can be done by one individual, especially within organizations and enterprises. At every stage in idea management, other people will be brought into the process. To do this effectively requires a particular set of skills and the ability to attract other people to the idea.
In this project, I crafted a “pitch” to sell my idea of service design company - Knowledge factory, to attract investors. l created a very cool and exciting presentation to attract others to support and invest in your idea.
VALUE PROPOSITION:
A value proposition is a promise of value to be delivered and a belief from the customer that value will be experienced. In the second part, as a business strategy I created the Value proposition. While creating a compelling value proposition, I had kept in mind three C's: competencies, customers, and competitors.
