About FUJIFILM
Beginning in 1934 as Japan's pioneering photographic film maker, Fujifilm has leveraged its imaging and information technology to become a global presence known for innovation in healthcare, graphic arts, optical devices, highly functional materials and other high-tech areas.
Objective
FUJIFILM wanted to showcase their new entry level mirrorless camera "X-T100".
They wanted us to showcase the features of the camera such as:
- 3 way articulating screen
- Electronic Viewfinder
- Built and handling
- Sensor Size
- Kit Lens
- Mode Dials
Conveyed
Conceptual photos were delivered to FUJIFILM as per their brief showcasing the features and the attributes of their new entry level mirrorless system, FUJIFILM X-T100.
