I was tasked as the lead designer to work on developing Masterbuilt's accessory program alongside members of a few other departments. My primary job was to create a consistent branded look for a wide variety of packaging options, including clamshells, header cards, cartons, and hang tags. The challenge was to accommodate multiple sizes and shapes of medium, as well as multiple languages, as we primarily intended the program to be marketed in three languages. A secondary challenge was accommodating shifting proposed accessory lines and deadlines. Below is a plan-o-gram I created to demonstrate what a sample line-up of accessories would look like in a 4x8ft store display.
