KIT PAPHERO
w/ RED BULL ITALIA
SONIA TASCA art director
DIAMANTE BEGHETTO illustrator
BEATRICE PICCOLI graphic designer
This project is based on the “Papiro” rite, typically Paduan tradition to celebrate the new graduate. This is why Red Bull Papiro was born, it is a contest open to undergraduates and above all to their friends who wish to make their graduation “Papiro” unique. We have developed the graphic identity of the entire competition and the PAPHERO KIT for the winners. The kit consists of: six cans of Red Bull, six colored pencils, one motivational letter, a notepad and the flyer of the event with instructions