Alison Cosmetics
Creative Brief
I’m the owner of Alison Cosmetics and I’m looking for a new logo for my online beauty store. I was recommended by friends that you were the perfect designer for my design project!
My previous logo was just a boring font, and it didn’t really represent the products we are selling. It also didn’t look very great when used as a profile picture on our company’s social media. I was hoping you could make our store more memorable with an eye catching logo!
We mostly sell skincare products and cosmetics that include lipsticks, eyeshadows, blushes, and eyeliner. All of the products are vegan, and we’re well known for our product bundles where we sell several of our best-selling products in a curated package designed by a local artist.
The store mostly uses soft colors, ranging from pinks to purples, so I’d prefer to stick to similar tones in order for the store’s visuals to feel unified. I’m also not interested in any cursive typefaces – I just don’t think it would be legible on our website.
I am also interested in printing the new logo onto the bottom of our cosmetics in the future. The printing area would be around 2cm by 2cm on black surface. It would be amazing if the logo could fit into this tight space.
I’m excited to see what you come up with!
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