The Funny Farm is a comedy entertainment venue with full bar and dine-in services. First, the brand needed a logo that was just as gripping as the stand up shows they put on. A solution was found in this funky little chicken mascot who is found in a variety of comical situations. The final product is a wacky kinetic logo system that combines edgy humor with iconic slapstick tropes. The next step was to bring that same energy to printed materials, focusing on the dinner and a show experience. Lively, colorful menus and ll-in-the-blank joke coasters are the perfect way to get an audience excited and involved for the night of stand up ahead.