Founded by Jimena Pagalday Banciella, DIDA was born with the desire of dressing women who want to feel unique, with a common taste for natural fibers fabrics, impeccable tailoring and elegance. The brand is developed in a universe where the silhouette of the woman is explored from the patterns, projecting the dress as a line drawing. Designs of simple lines with dynamic accents. We find our creative inspiration in art and architecture, and we let ourselves get caught by the wonders of nature.


Designer & Stylist: Jimena Pagalday Banciella
PH: Maria Emilia Fiorincino
Hair: Daal Mojica
MUA: Lucrecia Yahbes
Model: Veronica Aubert Dabrowska