objective // create a brand and make four takeaways for it // logo, pattern, magazine ads, packaging
Wandershine Co.
A clothing company for those who wander the shores and soak up the sunshine.
 
description
Wandershine Company is a clothing company based out of Savannah, Georgia. Wandershine Company’s goal is to bring the easy living lifestyle of Savannah and Tybee Island to people all over America and to create  jobs to boost the American economy. All their products are handmade in the USA and are made from American materials. They use natural products like wood, leather, canvas, and other natural fibers that can be found in the USA. Wandershine Co. values creating a sustainable lifestyle. By this they mean not only being environmentally friendly, but also creating a timeless company with timeless products and designs. Wandershine Co. is a company based heavily in the art of making products. They employ artists who love their craft to create beautiful pieces for their collections. From woodworking to screenprinting, Wandershine Co. utilizes over 50 different types of disciplines. Wandershine Co. celebrates our country and our city by creating a women’s lifestyle brand clothing that reflects our American environment.
 
mission
Our mission is to create a line of clothing reflecting the beach lifestyle of Savannah and Tybee Island to people across America. We celebrate our great country and only use USA made materials. When you purchase our products you help Sally keep a job, or even make a job for Billy. We’re dedicated to the crafts that create all of our great handmade products. We’re a brand set in our values; we value simple pleasures and buying local. It’s the goal of Wandershine to remind Americans where we came from and that we have the ability to take our country back to it’s high day.
final pictograph // savannah tree covered with spanish moss
final logo design // color concepts
final pattern design // cherokee rose, the state flower of georgia
MAGAZINE ADVERTISEMENTS
FINAL PHOTOS
hand carved stamp to create the interior tag [usa born and bred]
hand carved stamp to create the interior tag [usa born and bred]
Wandershine Co.
Published:

Wandershine Co.

Project created for Studio II. To create a brand and make four takeaways for it--logo, patterns, magazine advertisements, packaging (bags, tags, Read More

Published: