Banksia Ignite
Banksia Ignite is a new national initiative that will bring together businesses and corporations working with an innovation lens in improving their way forward in the way they run their business. With 30 years of experience in running the Banksia Sustainability Awards the Banksia Foundation through Banksia Ignite aims to develop an engaging face to the Sustainable Development Goals so that they become the platform of action and accomplishment throughout Australia.
The Idea
Since the event itself is a part Vivid Sydney, the main idea is to incorporate some of the brand images and characteristics of VIVID and Ignite together to make it in line as the event is running alongside. Then from there, I start exploring and developing ideas and more visuals.
Creative, Lights, Movement, Sustainability and Innovative - Bringing these words together as the main idea and concept behind the design
A gif format is specially designed for their instagram post, as audience will pay more attention to video instead of a photography post.
