Mr.Chips 100% Natural aimed to be recognized by Jordanians (mass) from all ages and classes as a natural potato product made from all-natural ingredients, so we launched an informative campaign.
We made an informative campaign to explain what all-natural means and why Mr. Chips is the wise choice when it comes to snacks. Mr. Chips uses 100% real potato and ingredients.
This campaign covered:
- Press ads.
- Mupies and lampposts.
- Magazines creative idea.
- Micro site.
- Web banners.
- DM (Sampling table).
This campaign was done by Y&R Amman
- Creative Director: Emad Khayyat
- Senior Art Director: Mahmoud Alkhawaja
- Arabic copywriter: Naser Alkhalaileh
- English copywriter: Ola Shanata
- Account Handler: Rana Shammout
- Web Developer: Farehan Hamdan
- Animator: Akram Smadi