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Memphis Grizzlies Brand Identity Rebrand


IT'S TIME TO FOR A CHANGE...

The Memphis Grizzlies have been the embodiment of their "Grit and Grind" mentality and culture from their play style. However, their current visual identity clash with that culture. It's time for a change with a new era in the horizon.

Their current logo is an intimidating, yet calm bear. It clashes with their "Grit and Grind" mentality. Where's the hustle, spirit, the ferocity?

One of the biggest trends in the 90's was the implementation of the color teal. Since the trend came and went, there are few teams that still hold that color with their identity. When the Grizzlies moved their franchise from Vancouver to Memphis, the team traded their teal tones for different shades of blue.

With many years under the blue color scheme along with their stoic bear, their recent success has came and went. Now that the Grizzlies are moving towards a new era, its time for the Grizzlies to embrace their past and turn it up to 11 with the "Grit and Grind" mentality.

Jersey Templates made by Trent Daniel
Credits:
Thank you for Brandon Moore for the presentation inspiration
Thank you Trent Daniel & sportslogos.net for the templates!

Thanks for looking!
Memphis Grizzlies Brand Identity Rebrand
Published:

Memphis Grizzlies Brand Identity Rebrand

Published: