Maggi
New Fish Sauce Campaign
The story behind, we have to find the way transfer the key message that all ingredient from Nature. But all product competitor have the same communication. So what is difference between us and them?
The NATURAL INGREDIENT IS NOT ENOUGH. IT HAS TO BE RIGHT CHOICE AND SELECTION FROM NATURE. AND MAGGI BRING IT Strange INTO your HOME
FROM THE SEA TO THE TABLE
The Nature Source (Fisherman and Ship, Salt) come to your Home in the front of Yard.
The Idea comes up from Fish Above :)
Brand : Maggi
Client: Nestle
Agency: M.C Advertising
Account Director: Ngoc Yen
Creative Director & Art Direction: Dinh Vo
Concept: Nhat Linh
3D Designer: Van Son
