Oxygen Network Rebrand

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An assignment to rebrand a network ID

Everywhere • Hidden • Minimalism

“Crime can happen anywhere”. To convey this message in this network rebrand concept, words associated with crime are hidden and revealed from objects, such as word search and street map. The subtle added motion will create a sense of unease. The aesthetic style favors minimalism and black & white color scheme.

Credit:
Music: “Crime Trailer” by AlessandroMaietta

Music: “Internal Forest Ident” by sounds4media

Music: “Dark Ambient Logo 02” by Stereogull-Productions