Steve Schultz's profile

Speculative IIDA Logos

This was my submission for the International Interior Design Association's 2018 Trademark logo competition. 
The IIDA and the community it serves have a long history of respectable, innovative, and elegant design. As I considered the theme for my logos, I settled on emulating that elegance through simplicity. I chose to keep each logo black and white in order to maintain the IIDA’s existing brand. The logos are simple, with clean shapes and smooth lines throughout. I believe the clean, minimalist designs speaks louder on the IIDA’s communications than a complex approach.
An exclusive, complimentary, member and sponsor only event in Chicago where they celebrate support of the IIDA Illinois Chapter.
IIDA offers a variety of unique and interesting Continuing Education Units throughout the calendar year to continue education in the industry. There are also exclusive opportunities for Visionary Sponsors to create a CEU with their VP of Professional Development.
The Chicago architecture and design community gather for an urban architectural scavenger hunt filled with clever clues, fun challenges and prizes for the winning teams.
An evening of sips, snacks, selling & shopping! Crafters and designers can show off their talents by putting their handmade products on display for selling to friends, family & fellow industry members.
Architects and designers show off their creative talent in this one-of-a-kind runway show. Teams create fierce, colorful, and whimsical garments out of manufacturer’s materials. Judged by industry experts.
An event centered around specialty drinks concocted by local mixologists. You can also partake in a sweepstakes to win amazing prizes. All proceeds raised support the IIDA Chapter’s advocacy efforts.
Speculative IIDA Logos
Published:

Speculative IIDA Logos

Published: