Aaron Shields's profile

Coke21 & Sprite21 Concept Project

Aaron Shields
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Purpose: In this project our purpose was to take a product and re-purpose it. So  the product I chose was Coca-Cola and there products. I wanted to re-purpose the brand to make it more for grown people. I noticed that at a lot of college parties that Coke products are used to chase and mix drinks. I then decided to come up with the concept of Coke21. It would be regular coke but now it is being advertised with alcoholic beverages. The would be four deliverables required with this project.

Deliverables:Billboards Magazine Instagram ad Animated commercial 

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branding cocacola concepts Advertising graphic design CCAD Sprite pop
branding cocacola concepts Advertising graphic design CCAD Sprite pop
branding cocacola concepts Advertising graphic design CCAD Sprite pop
branding cocacola concepts Advertising graphic design CCAD Sprite pop
branding cocacola concepts Advertising graphic design CCAD Sprite pop
branding cocacola concepts Advertising graphic design CCAD Sprite pop
Coke21 & Sprite21 Concept Project
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Aaron Shields's profile

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Aaron Shields's profile
Columbus, OH, USA

Coke21 & Sprite21 Concept Project

Purpose: In this project our purpose was to take a product and re-purpose it. So the product I chose was Coca-Cola and there products. I wanted t Read More

Published:

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Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives