Assignment.
The assignment was to create a visual identity system for a museum exhibition. The exhibition is to be focused on that of a French theme whether that be a person, place or abstract idea. This project is broken up into three parts including the identity program, environmental graphics, and the narrative material. All three of these will culminate in final 3D works.
Goals & Objectives.
The goals & objectives of this project were to gain a greater understanding of problem solving skills and design methodologies through the implementation of real world professional concepts and the visualization of dynamic ideas. The goals include an increased understanding of research methods and content contextualize. The use of design elements and appropriate typographic usage. Correct use of media to communicate effectively to a specific audience as well as project management and design practices with the inclusion of detailed creative briefs.
Overview.
Willy Ronis was a photographer from Paris working from the 1940’s to 2001. He is best known for his lyrical black-and-white photographs of courting couples, busy street scenes and children at play that lent a gentle but enduring mystique to postwar, working-class Paris. He wandered around the streets of Paris looking for moments of serendipity to find him and it usually did. His work focused on the lives of everyday Parisians and is often praised for his humanistic approach. Willy Ronis died in 2009 at the age of 99 but his work lives on as a briefimmortal moment caught by the click of a camera.
