Project 5:

#Branding, #creative direction and #marketing.

Onestop Doctors Private Healthcare Clinics.

We were approached by Onestop Doctors at its startup phase to brand, setup over the design vision and create all marketing assets for the business launch and going forwards.

This was the first of five, privately owned 5Star Healthcare Clinics to open on the outskirts of london.

A fabulous opportunity to make a mark on an up & coming brand. Many a story to be told about this project, but the one that stands out, is that the winning brand concept was hand drawn by me on the morning of the main presentation and I stuck this post-it on the process moodboard about 5 minutes before the client arrived.

The winning brand logo idea - The Logo is a combination of a pharmacy cross symbol and the letters OSD (subtle).