Mendi Wariara Designs: Identity Design

For a long time as a creative designeer, I spent more time looking at other graphic designers identity and admiring their identity design, all the while not working on mine. At the same time, I was busy designing and creating identities for clients, but never taking the time to develop and design my own.

After about 7 years of being in the graphic design field and the last year of graduate school at SCAD, I finally put some time aside to internalise my own identity. This process was not easy, but it was most certainly necessary for my own creative evolution. I finally put all my thoughts together and brainstorm notes and visually conceptualised my own identity. Mendi Wariara. 

The journey from my notes to the final identity follows: