Research and Inclusivity
My research was based on surveying pensioners who garden as a serious activity or just as a passion. I found that elderly people have many complaints with the packaging of the Miracle Gro fertiliser bottle that was shown to them. The following images portray my charts that present the problem and how it is aimed at being solved in terms of Inclusivity and Circular Economy.
This product's life cycle begins with a subscription service that delivers the fertilizer bottles to the persons house upon order. Through estimation on how much product is used per week, the company is ready to deliver a new bottle just before the old one runs out. They also collect the old bottles, take it back to the factories, clean and sanitise them filling it with new liquid which is then delivered to another user thereby completing the cycle of circular economy.
