Vidals Salon and Spa is a successful beauty salon located in San Salvador, El Salvador, with more than 30 years in the business. In 2015 they wanted to refresh their brand with an up-beat style that could manage to attract a new sector: youth.
We worked on social media communication that could engage with the target.
*Project designed in Brandchitects
*images by Schwarzkopf, provided by Vidals. For branding design proposal only.
Third column (Instagram posts') contains the photos taken for the rebrand release campaign
