Powerful individuals in the form of animal kings
Historically, animals have shown their resilience and tenacity for survival. Using the spirit of the four selected animal kings to demonstrate the personality of different AIA agents. Playing with different materials texture and colour to portray the toughness in each chosen animal. The visual communicates a positive and motivational message to the members of AIA.
Cheetah
"King of Speed"
Symbolic Meaning - Fast & Furious, Focused in pursuing your goals
Color Psychology - Ambitious, Self-assured
Tiger
"King of Forest"
Symbolic Meaning - Persistent in attaining goals, with strong will & patience
Color Psychology - Adventure, Energy
Eagle
"King of Birds"
Symbolic Meaning - Ruler of sky, victorious, proud & strong, takes action on visions
Color Psychology - Trust, honest & loyalty
"King of Beasts"
Symbolic Meaning - Independent & Confident, Ability to organise cooperation among peers
Color Psychology - Enthusiasm, Enlightenment
