Gioviale • Available for $37
Graphic designers with a lust for lettering are constantlyseeking scripts balanced neatly on the sweet spot suited for exuberanteditorial work and messages of cheer. Neither frivolous nor strict. Mytypeface, Gioviale, satisfies that need.
Your work may call for a script that is handsome withoutbeing overly formal, that is merry, playful, and, like a good Italian pastrydough, hasn't been overly handled until it is left stiff and flat. Use Giovialeto create something tasty, al dente, a touch ornate yet fluent and full oflife. Its versatility is exemplified in its greater readability at small sizescompared to other scripts, as well as the included alternates and swashes.
Scripts with a hand-lettered look often take on one of twopersonalities. Some are formal, with heavy flourishes that threaten tosacrifice readability. They are regal, make a statement, yet are someticulously constructed that they seem chiseled in stone and inflexible. But,oh how exquisitely beautiful they can be.
What's the usual alternative? Italic text faces. Thoughmodern and readable, with the little twist that italics carry, they can have amanufactured appearance, a mass-market profile that robs your work of thepersonable quirkiness of the handmade and unique. But, still, they cast arespectable, clean, and professional profile.
What inhabits the space between these, an uncompromisingtool that, in your hands, conveys conviviality, grace, and spunk?
Gioviale glides in to fill that formerly scantytypographical niche, a hybrid of an italic text face and a script, flowing withflair and elegance, and, somehow, carrying just a hint of tailored and clean,structured underpinnings. It reveals that elegance needn't be serious, just theresult of serious craftsmanship.
Indeed, Gioviale was inspired by a simple and spontaneousburst of joy in my own craft. Conceptually, my process was reflected preciselyin the outcome, perhaps because it mirrors my own personality in so many ways.Despite the due diligence required, this typeface came more easily andnaturally to me than virtually any other I've created. The heart of it burstonto the page breathtakingly fast compared to my other typefaces.
I wanted the look of a roman italic without pausing to builda roman counterpart (perhaps I'll design one in the future). I looked to theItalian Didones, popularized by Didot and known for their very high contrastthin thins and thick thicks. True to its nature, Gioviale is a less seriousinterpretation of the Didones, and its uppercase letters are a departure fromclassic precursors.
Gioviale includes a User's Guide, 1008 glyphs, an entirealternate set of swash caps, 20 ornaments, 20 discretionary ligatures, and anunusually high number of swashes (300), which include a standard uppercase setfor more traditional text settings, and a swash uppercase set which are evenmore flourished. Why not? To joy!
Graphic designers with a lust for lettering are constantlyseeking scripts balanced neatly on the sweet spot suited for exuberanteditorial work and messages of cheer. Neither frivolous nor strict. Mytypeface, Gioviale, satisfies that need.
Your work may call for a script that is handsome withoutbeing overly formal, that is merry, playful, and, like a good Italian pastrydough, hasn't been overly handled until it is left stiff and flat. Use Giovialeto create something tasty, al dente, a touch ornate yet fluent and full oflife. Its versatility is exemplified in its greater readability at small sizescompared to other scripts, as well as the included alternates and swashes.
Scripts with a hand-lettered look often take on one of twopersonalities. Some are formal, with heavy flourishes that threaten tosacrifice readability. They are regal, make a statement, yet are someticulously constructed that they seem chiseled in stone and inflexible. But,oh how exquisitely beautiful they can be.
What's the usual alternative? Italic text faces. Thoughmodern and readable, with the little twist that italics carry, they can have amanufactured appearance, a mass-market profile that robs your work of thepersonable quirkiness of the handmade and unique. But, still, they cast arespectable, clean, and professional profile.
What inhabits the space between these, an uncompromisingtool that, in your hands, conveys conviviality, grace, and spunk?
Gioviale glides in to fill that formerly scantytypographical niche, a hybrid of an italic text face and a script, flowing withflair and elegance, and, somehow, carrying just a hint of tailored and clean,structured underpinnings. It reveals that elegance needn't be serious, just theresult of serious craftsmanship.
Indeed, Gioviale was inspired by a simple and spontaneousburst of joy in my own craft. Conceptually, my process was reflected preciselyin the outcome, perhaps because it mirrors my own personality in so many ways.Despite the due diligence required, this typeface came more easily andnaturally to me than virtually any other I've created. The heart of it burstonto the page breathtakingly fast compared to my other typefaces.
I wanted the look of a roman italic without pausing to builda roman counterpart (perhaps I'll design one in the future). I looked to theItalian Didones, popularized by Didot and known for their very high contrastthin thins and thick thicks. True to its nature, Gioviale is a less seriousinterpretation of the Didones, and its uppercase letters are a departure fromclassic precursors.
Gioviale includes a User's Guide, 1008 glyphs, an entirealternate set of swash caps, 20 ornaments, 20 discretionary ligatures, and anunusually high number of swashes (300), which include a standard uppercase setfor more traditional text settings, and a swash uppercase set which are evenmore flourished. Why not? To joy!
