2017 Empire State Marathon branding - Primary and Alternate Logo design influence the unique medal design and lanyards color-coded by distance
2017 Empire State Marathon Primary Logo - Stacked, racing stripe-inspired feel with maple leaf denoting the fall setting of the event in upstate New York
2017 Empire State Marathon Alternation Logo - A transportable and playful "stamp" for usage in both large and small areas such as merchandise, social media, banners, flags, etc.
Aly Logo in Branded Element - Usage of the Alternate logo with Syracuse-friendly "RUN SYR" promotion
2017 Event Medal. Three dimensional medal with polished gold finish representing upstate New York in the fall with a maple leaf, and the individual facets representing all the different Syracuse-area communities we run through and the multitude of runners that combine together to create a rewarding experience.
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