I have been asked to create a serie of cinemagraphs for the new Walder campaign.

The whole campaign is articulated around the concept "Down to Earth"

The idea of this project is to represent these moments during a normal day where whatever is going on around,

it would not affect you. Kind of a peace of mind that gives you a really Down to Earth attitude.

Client: Walder Schuhe

Agency: Leo Burnett Zurich

Art direction: Mathieu Chollet, Christoff Strukamp

Photography: Mathieu Chollet