Our professor asked us to redesign a logo. I've decided to redesign potato corner since its logo is a bit outdated. I've researched about the latest trends in logos and I've found out that most companies redesign their logo and give it a simple and flat look.
Here are the Logo design studies I've created.
I've decided to use the first option. The logo has been changed but still retained the old logo's layout to avoid confusion when clients or customers see the redesigned logo of potato corner.
I've also decided to redesign potato corner's packaging.
Here are some of the marketing collateral I've designed.
Finally, our professor asked us to create a poster that would promote the logo's redesign.
