The Adult Swim Comic-Con booth was designed to be seen through Polarized 3d glasses, which make more saturated colors seem closer, and seem to make less saturated colors recede. The brochure was given out to visitors, and was meant to function as a way to dispense the 3d glasses to the fans. It also has all the panel and signing information inside, and was designed to look really cool when viewed through the glasses (Achieved by printing with fluorescent spot colors).
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