inkey design
交互视觉设计
Interaction Visual Design
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乐卡克
le coq sportif
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乐卡克（le coq sportif）是世界著名的运动服装品牌，1982年创办于法国。是环法自行车赛的常驻赞助商，并多次为世界杯、奥运会等世界重大赛事上的法国国家队提供服装服务。2004年，由宁波乐卡克公司引入后，夺目的“大公鸡”形象风靡中国。
原乐卡克中国官网存在两大问题，一是网站整体设计风格与法国官网调性不符，二是非响应式设计影响移动端用户的阅读。针对此，我们为其提供了整套解决方案。由中国经营的乐卡克，其品牌定位“法国原创,东京韵味”，在网页的视觉设计中，兼容法国的时尚浪漫与日本的精致典雅，打造个性化的乐卡克中国官网。
Le Coq Sportif is a worldwide well-known sport cloth brand created in France 1982, also the usual sponsor of Tour of France and service provider of the World Cup, the Olympic and other great sport activities. In 2004, Le Coq Sportif (Ningbo) introduced this brand and made its character of Big Cock popular in China.
Former official web of Le Coq Sportif has two issues: its style is apart from French official web, and its non-responsive design cause bad user experience to reading in mobile devices. According to these issues, we provide whole project for them. The brand location, ‘rhythm of France and sense of Tokyo’, mixed fashion and romance of France to delicacy and elegancy in web visual design. with this we made the special website of Le Coq Sportif China.
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