Client: PetSmart
Campaign: Kibbler
Idea: One of the largest epidemics in modern society is loneliness, so adoptable animals from PetSmart locations created their own version of Tinder (called Kibbler). Their main goal? To show people that they need pets, just as much as pets need them.
SOCIAL - Facebook, Instagram, Twitter, YouTube
APP - Kibbler
COPYWRITING: George Comatas
ART DIRECTION: Lydia Dizon & Will Sachdeva