[ EXPEDIA FORTUNE ORACLE ]
The idea here is to get users to interact with the brand while leading them to homepage for booking.
This was shared through whatsapp on mobile only. A fun way to capture the user attention using the concept 'Your 2016 Holiday Destination Oracle'. Upon clicking on the link, the user will be asked to shake their mobile to reveal the result. Once shake, a message will appear describing the character of that particular destination. The last frame will reveal the destination itself with a call to action button leading the user to the homepage.
