Concept
Supergoop! is a brand that focuses on sun protection, and offer a wide variety of products. For this project, I have chosen a travel sized version of their CC Cream along with their Tinted Lip and Cheek Sunscreen.
Target Audience
A lot of younger people don't wear sun protection, which eventually leads to premature aging. By having a bright and fun package, teenagers and young adults are more inclined to use the product, although it is a design that can appeal to anyone.
Design
This is a perfect example of the Shoreline Icon Set in use, as the whole top is covered with the bright icons. The overall design of the box is made so that it is not thrown out immediately and could be reused, so it is made out of a thicker material than most makeup packages. When the top is taken off, the Lip Sunscreen is revealed and after the magnetic box is opened, the CC Cream is exposed in a separate compartment underneath.
