Wake Up is a commissioned single cover and marketing campaign from platinum-selling recording artist and sultry dance diva, Dawn Richard. Wake Up is a story of an altered reality where dreams feel like reality. The vibrant, drop-heavy track that revels in surreal-sounding reverb, was the basis for the artwork. Partnered with Sony Music Entertainment, Dawn and I collaborated to create the color palette and select the font style. The main graphic was a stippled hand illustration done by myself, then merged with a digital geometric design.
Album Cover, Social Media, Motion Graphics, Marketing, Merchandise, Hand Illustration
Official album cover for Dawn Richards "Wake Up".
Social media components used to promote the song alongside its release
Some of the merchandise created to sell on Dawn's website during the release of the new song to help promotion. Items included multiple T-shirt designs, posters and phone cases.
Motion graphics, audio visual created with Dawn and her team for "Wake Up".
