Each year Discovery Agency partners with non-profits for our Creating Change initiative. I had the honor of working the the Crossroad Community Food Network, a non-profit that focuses on providing local and healthy food options as well as food education to those who might not easily have access.

The Network was in need of a way to represent it's different branches and promote next years farmers markets. By tweaking the original logo I used that as a jumping off point for the suite of logos, pulling out chiclets of the original logo to use as a backdrop for the farmers market and community kitchen marks. These new logos will be used starting in the Spring.

The poster was one of many shown to the client. My approach was to keep it clean and simple, something hte client asked for. The vectors mimic the look of the logos keeping it on brand.